Score your agency in a few minutes.

Six areas. A personalised diagnosis of where your agency is strong, where it's leaking, and the one move that lifts your weakest area most.

Start your scorecard

4 case files, matched to you.

The Weakest Pillar, Fixed: four real agencies (+97% revenue, +95% revenue, +110% profit) who fixed the exact area your Scorecard flags, and the moves they made in order. Yours with your results.

  • A few minutes
  • No payment
  • Instant results
  • Built by an exited founder
Question 1 of 18 5%

When delivery gets busy, what happens to your selling and marketing?

How predictable is new business?

Are enquiries growing without you chasing them?

Who can price a job?

Do you know what you actually keep from each job?

How much of your monthly costs do retainers cover?

How do you find out if you made money last month?

How long could you pay everyone from cash in the bank?

How much of your revenue comes from your biggest client?

Are your senior people in the right roles?

When a decision needs making, what happens?

Is there a regular leadership meeting, and someone being developed to step up?

Is the way you deliver written down, or in people's heads?

Do you know how busy the team really is?

Where is AI in how you deliver work?

Could delivery run for two weeks without you?

Could the business run for six months without you?

When a big client has a problem, who do they ring?

Last thing. What is your annual revenue?

How big is your team?

What is your main goal right now?

What is your timeline?

You scored 0 / 36

There's your score. Here's the full breakdown.

Get your six-area report, your top three priorities in order, and the case file matched to your weakest area. Sent to your inbox.

Everblue up 97% in 8 months. Squint up 95%. Glaze, double the profit. Phantom, 45% less admin. All named in the case files you're about to get. Individual results, not typical.

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Your agency health scorecard

Scored against the six areas of an owner-free business.

Your score 0 / 36
Band

The six areas

Your biggest constraint

Your weakest area: Sales rhythm. First step: put a weekly pipeline review in the diary, starting with clients who already know you.

Your weakest area: Pricing and margin. First step: rebuild the price from what delivery really costs, then agree rules for checking each quote.

Your weakest area: Numbers. First step: check profit, cash and client concentration before the next numbers meeting.

Your weakest area: People. First step: give one leader ownership of an outcome, with a weekly check-in on the result.

Your weakest area: Systems and AI. First step: write down one repeated delivery task and agree who keeps it current.

Your weakest area: Runs without you. First step: pick one delivery job you do every week, write down how it works and hand it over.


Here is what to do about it.

Case study

0

Individual result. Outcomes depend on your starting point and the work you put in.

Connor McAuley

Why trust this? Connor built and sold his own agency, Kaizen (£2.2M, 13 years), and has coached 150+ owners on the exact order to fix these six areas.

What owners say about working with me

Marcus O'Sullivan

“Can this person really understand me and my business? The answer with Connor is a definite yes. Practical, effective, and he doesn’t beat around the bush.”

Marcus O'SullivanFounder, Circulate

James Gleeson

“The bigger impact has been on our efficiency. We’re getting more done with less stress.”

James GleesonFounder, Everblue Digital · +97% revenue in 8 months

Anthony Heaney

“Every session helps us cut through the chaos and focus on what really matters. Real, tangible progress. The investment has been more than worth it.”

Anthony HeaneyPartner, Squint

Fix them in this order

Agencies we've worked with

  • Everblue+97% revenue
  • Glaze+110% profit
  • Squint+95% revenue
  • Phantom−45% admin
  • Rooftop 22team of 14

Individual results, not typical.

An honest agency assessment, built for owners who want to scale.

Most agency owners know something is holding growth back. They just can't name it. The Agency Health Scorecard is a quick assessment that scores your agency across the six areas that decide whether it scales or stays stuck. You get a clear diagnosis, your single biggest bottleneck, and the one move that lifts your weakest area most. It is built for creative, digital and design agency owners who want to grow without the business depending on them.

  • Sales rhythm. Whether new business keeps coming when you are busy.
  • Pricing and margin. Whether the price covers the work and leaves a profit.
  • Numbers. Whether you know where you stand before the accountant does.
  • People. Whether your team makes decisions and owns them.
  • Systems and AI. Whether the work is written down and the tools carry their share.
  • Runs without you. Whether the business keeps going when you step away.

Your answers place you in one of three bands: Founder-Trapped, Building, or Owner-Free. If you want to estimate what your agency is worth, run the Agency Valuation Calculator next. If you want someone in your corner while you close the gaps, that is what Scale is for.

Common questions

What is the Agency Health Scorecard?

A free diagnostic that scores your agency across the six areas that decide whether it scales: Sales rhythm, Pricing and margin, Numbers, People, Systems and AI, and Runs without you. You get instant colour-coded results showing exactly where your agency is strong and where the gaps are, plus real case files showing agencies fixing the exact areas the Scorecard measures.

How is the score calculated?

Each of the six areas has three questions scored 0, 1, or 2 based on your answer. Your total score out of 36 places you in one of three bands: Founder-Trapped (0 to 12), Building (13 to 24), or Owner-Free (25 to 36). Your areas are sorted by weakness so you can see your biggest bottleneck immediately.

Will I see my results immediately?

Yes. Unlike the Valuation Calculator, which generates a personalised PDF report, the Agency Health Scorecard shows your results instantly on screen. You will see your total score, your band, a colour-coded breakdown of all six areas, and your top three priorities with links to relevant guides.

What do I get with my scorecard results?

Your six-area report with your top three priorities in order, plus The Weakest Pillar, Fixed: real case files of four agencies fixing the exact area the Scorecard flags, with the moves they made in order.

What happens with my data?

Your contact details and scores are stored securely. We use the data to send you relevant insights about your weakest areas. You can opt out of emails at any time. We never share your data with third parties.

How is this different from the Agency Valuation Calculator?

The Scorecard is a quick health check of how your agency runs day to day. The Agency Valuation Calculator is a deeper tool that estimates what your agency is worth and emails you a personalised report. Start with the Scorecard, then run the valuation when you want the number.