Business coaching for creative agencies
Scaling your creative agency without losing your soul – or your sanity.
Many agency founders start with exceptional creative skills and a vision for serving clients better. Yet the leap from talented creative to successful agency owner requires an entirely different skillset. You’re brilliant at what you do, but running a sustainable agency? That’s where things get complicated.
As former agency owners ourselves, our business coaches have navigated these exact challenges. They’ve felt the pressure of making payroll during slow months, wrestled with pricing strategies, and learned how to scale creativity without sacrificing quality.
We promise it’s more profitable to learn from our experience than to repeat our mistakes.
We offer practical, no-nonsense support for creative agencies at every stage – whether you’re a solo designer considering your first hire or managing a team of 20+ creatives.
Business coaching process
Understanding
Optimisation
Together we’ll transform your agency operations from chaotic to streamlined. Using our own proven frameworks that have worked for hundreds of agencies, we’ll help you build systems that scale.
Accountability
We’ll challenge you to implement real change while balancing immediate client needs with long-term growth.
We think about your business like it was our own and help you make informed decisions for the next phase of its journey.
Business coaching services
We’ve worked with hundreds of creative agencies across the world – boutique design studios, full-service web and marketing agencies, specialised digital creators, and everything in between. Today’s agency landscape demands more than just creative excellence. It requires strategic thinking, operational efficiency, and the ability to lead both clients and teams.
Whether you’re a creative partnership or running a distributed team across time zones, agency success requires systems that support creativity rather than stifle it.
But running an agency means every decision impacts multiple stakeholders; your team, your clients, and your bottom line. Many of these challenges fall outside your creative expertise. As business coaches for creative agencies, we help you strategically focus on the business fundamentals while preserving what makes your agency special.
The agency world can be isolating as a creative or technical founder. Your team looks to you for leadership, your clients expect miracles, and your family wonders why you’re always working.
Working with a business coach who understands agency dynamics provides the strategic partnership you need. We offer experienced guidance, objective insights, and proven strategies to help you build an agency that serves your life; not the other way around.
There’s a misconception that business coaching is only for struggling agencies. Nothing could be further from the truth. Our most successful clients come to us ready to scale, seeking guidance on everything from acquisition strategies to building senior leadership teams. A business coach helps you navigate growth opportunities while avoiding the pitfalls that derail many agencies.
Common agency scenarios we address
Client acquisition and retention
- Breaking free from feast-or-famine cycles
- Building a sustainable pipeline of ideal clients
- Pricing for profit, not just survival
- Managing scope creep and difficult clients
- Creating recurring revenue streams
Team and talent management
- Attracting and retaining top creative talent
- Building accountability without micromanaging
- Scaling your team efficiently
- Creating career paths for creatives
- Managing remote and hybrid teams
Team and talent management
- Attracting and retaining top creative talent
- Building accountability without micromanaging
- Scaling your team efficiently
- Creating career paths for creatives
- Managing remote and hybrid teams
Operations and profitability
- Improving project management and delivery
- Building repeatable processes without killing creativity
- Understanding your true project profitability
- Managing cash flow during growth
- Streamlining tools and technology
Strategic growth
- Defining your agency's unique positioning
- Choosing the right services to scale
- Building strategic partnerships
- Planning for acquisition or exit
- Balancing growth with quality of life
Supporting you as an agency leader
- We will respectfully challenge you to meet your goals and ambitions
- Support decision making with objectivity
- Create systems for your personal growth
- Roadmap your future vision and keep you motivated on the journey
Business coaching cost
Our business coaching for creative agencies is delivered by coaches who’ve actually built and sold agencies. They speak your language and understand your challenges intimately.
With a practical, results-focused approach, we provide the support you need to transform your agency.
On-demand business coaching
Our on-demand coaching sessions are the perfect choice when you want dedicated support without commitment.
What's included
- Individual coaching session with our Managing Partner
- Sessions last 1.5-2 hours
- Pre-meeting preparation
- Follow up support
- Access to recordings and transcripts of all calls
- Access to our live calls, workshops & industry best practice events
Scheduled business coaching
We offer discounts for those clients who commit to coaching blocks of 6 or 12 sessions. Same service at a lower price.
What's included
- 6 or 12 individual coaching sessions with our Managing Partner
- Sessions last 1.5-2 hours
- Pre-meeting preparation
- Follow up support
- Access to recordings and transcripts of all calls
- Access to our live calls, workshops & industry best practice events
Unlimited remote support
This is an additional service for our business coaching clients who want answers to their pressing questions between coaching sessions.
What's included
- Unlimited online support
- Service provided via Whatsapp
- Access to all bespoke materials created as part of this support service
- Prompt and considered response to your questions
- Access to our dedicated client management team
Why creative agencies choose us
We've been there
Our coaches have built, scaled, and sold creative agencies.
We understand the unique challenges of balancing creative integrity with the will to scale a profitable business.
Tailored approach
There is a commonality in the challenges and opportunities we face, but we know every agency is different.
Our coaching adapts to your specific market, team size, and growth goals.
Confidentiality
The work that we undertake is held in the strictest confidence and we hold this responsibility with the highest integrity. However, the experience our advisors have gained working within their own and many other businesses is integral to providing an expansive breadth and depth of knowledge.
Commitment
No one likes to waste time. We will always be respectful of your time and commitment to our service. We’ll never turn up to a meeting under-prepared. But we expect the same in return.
Results focused
We measure success by your progress; increased profitability, better work-life balance, and an agency that fulfils your vision.
Get to know us
Connor McAuley
Managing Partner
FIND OUT MORE
If you want to explore the options of working with us, please schedule a discovery call below.
Before we meet, we’ll send across a questionnaire to fill in, that will help us best position the call and provide as much value as possible.
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Testimonials
I think a common concern for every entrepreneur or business owner who seeks out a consultant or professional advice is ‘can this person really understand me and my business?’. The answer when speaking about Connor is a definite yes! My time working with Connor was practical and effective. He doesn’t beat around the bush, he gives direct advice or insight without holding back, something that is very valuable to a company like ours.